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High Income Identification

BCI recognizes the importance of identifying alumni with high household income. Properly targeted, these constituents provide a wealth of fund raising potential to any successful campaign. The method used to identify these individuals is developed from statistical modeling techniques and includes over 40 scorecards to assure highly accurately results. Estimated Income is derived from four primary sources: 1) individual demographics, 2) census data, 3) real estate records, and 4) national consumer credit file information.

BCI commonly matches over 90% of records and then codes each individual to one of the thirteen segmented income designations ranging from under $15,000 up to $250,000 and over as shown below.

For instituitons working under limited budget constraints, High Income Identification is an excellent tool to quickly pre-screen new prospects for Annual Giving, while identifying major gift prospects in the process. Our clients have also successfully used this segmentation technique to guage appropriate pledge requests for phone-a-thon drives.

BCI...working smarter to help you structure and prioritize your telemarketing and mail programs more cost-effectively.

INCOME CODE

INCOME RANGE

A

= $ 1,000 - $14,999

B

= $15,000 - $24,999

C

= $25,000 - $34,999

D

= $35,000 - $49,999

E

= $50,000 - $74,999

F

= $75,000 - $99,999

G

= $100,000 - $119,999

H

= $120,000 - $149,999

I

= $150,000 - $174,999

J

= $175,000 - $199,999

K

= $200,000 - $249,999

L

= $250,000 +

U

= Unknown


If you would like a more in-depth description of BCI's High Income Identification service, click below to print a detailed version.

Customized applications of BCI's screening services are available upon request, so please direct any inquiries or specific ideas by contacting us.

Print Detailed Version

 
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